Our Story

About PlateForm

We're on a mission to help restaurants own their online ordering experience - without paying 15-30% in commissions

Our Mission

Restaurants in Egypt and the MENA region lose thousands every month to third-party delivery apps that take 15-30% per order, control customer data, and dilute brand identity. PlateForm exists to reverse that model. We give every restaurant - from single-location cafés to multi-branch chains - a branded, commission-free online ordering system they fully own. No per-order fees. No data lock-in. Your customers, your revenue, your brand.

Our Vision

To become the default online ordering infrastructure for restaurants across the Middle East and Africa - a world where every restaurant owns its digital storefront, keeps 100% of its revenue, and builds direct customer relationships without paying a middleman.

Our Story

How It All Started

The idea for PlateForm came from a simple, frustrating truth:

Restaurants work tirelessly to earn customers, but third-party apps swoop in, take the relationship, and charge steep commissions for the privilege.

We believed there had to be a better way.

So we built one.

PlateForm gives restaurants the power to launch their own branded ordering experience. Fast, flexible, and commission-free, so they can keep what they earn and build customer loyalty on their own terms.

What We Build

PlateForm is a full online ordering system designed for restaurants of every size. You get a branded ordering page under your own domain, a real-time dashboard to manage incoming orders, WhatsApp and SMS notifications for both you and your customers, delivery zone management with configurable fees, a complete menu builder with photos, categories, modifiers, and add-ons, and detailed analytics showing your top-selling items, peak hours, and customer behaviour. Everything runs on your brand, not ours. Restaurants using PlateForm go live in under 24 hours and start accepting orders the same day.

Who We Serve

From single-location shawarma shops in Cairo to multi-branch restaurant chains across the Gulf, PlateForm serves operators who are tired of handing 15-30% of every order to aggregators. We work with cloud kitchens, cafes, bakeries, and full-service restaurants across Egypt, Saudi Arabia, the UAE, Kuwait, and Jordan. Whether you handle 50 orders a month or 5,000, the platform scales with you - and the commission stays at zero.

What Drives Us

Our Values

Restaurant First

Every feature we build starts with one question: does this help a restaurant owner save money, save time, or grow? Your data. Your customers. Your rules. We never compete with you for orders.

Transparent Pricing

No percentages. No surprises. No stacked fees. No hidden per-order charges. You pay a clear monthly price and keep every pound, riyal, and dirham your customers spend.

Constant Innovation

We ship weekly. From WhatsApp order notifications to QR table ordering, delivery zone management, and real-time analytics - we build the tools restaurants actually ask for, not features that look good in demos.

Real Support

You don't just get software - you get a partner. Our team helps with setup, menu migration, domain configuration, and ongoing optimisation. We succeed when your restaurant succeeds.

Ready to Own Your Orders?

Join restaurants across Egypt, Saudi Arabia, and the UAE that already switched to commission-free ordering.

Chat with us